CLIENT WORK | Prime Care Medical
March 21, 2023
This winter, we overhauled Prime Care Medical's website to better communicate their focus on lifestyle and preventative medicine as a direct-care provider. In addition, we added an exclusive patient-only monthly newsletter to help keep engagement high and add to the benefits provided by the clinic. The response so far has resulted in high patient retention and new patient acquisition.
View the live website here: www.primecaresiloam.com
We created new icons for visual communicate, and updated the hierarchy of pages to increase readability and provide a better user experience. Many people are still unfamiliar with the concept of direct-care when it comes to healthcare providers so we wrote new copy to better explain it, and broke it down in easily digestible bits.
The monthly newsletter complements the overall look and feel of the website, and helps keep patients engaged even when they don't need medical care.
The new year is upon is, which means alllll the trends for the year are coming out! We love this time as a way to reset, re-evaluate, and make sure we're on top of what's happening in the design world. With digital printing becoming the norm and ecommerce still growing steadily, it seems easier than ever to stay nimble and adaptable with the changing marketplace. Of course, we don't want to get too trendy if we're creating long-lasting packaging, but incorporating some of these elements will help keep you relevant. Here's what we're seeing ahead for packaging design in 2023!
Around here, the holidays mean the return of Ivory Bill's Vintage Ale. Each year we look forward to creating the labels using beautiful, original artwork from local artist Ian McCloud almost as much as we look forward to partaking!
There are murals, and then there are **M U R A L S** This past fall, Yatika Starr Fields - Osage, Cherokee, Muskogee from Tulsa, OK - graced our new memorial park with the most incredible mural my eyes have ever seen. Over the course of about a week, we got to know Yatika and were able to capture some great images of the process.